Search Engine Optimization 101
According to Wikipedia, Search Engine Optimization (SEO) is the process of improving the volume or quality of traffic to a web site or a web page from search engines via "natural" or un-paid ("organic" or "algorithmic") search results.
In Xplorex, we work very closely with SEO specialists and focus groups to bring the best practices to you. At a very basic level we provide the following to our clients:
1. Clean HTML code following W3C HTML 4.01 standards recommendations
2. Clean Cascading Style Sheets (CSS) Level 1 recommendations
3. Proper HTML page naming
4. Proper titles reflecting page content
5. Relevant metatags
6. Search engine submissions


